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Proactive - Saturday Success Topic By Tayloe Marketing

Are you proactive in today's reactive society? Have you struggled to stay focused and on track while saturated with constant distractions on social media?

Being Proactive in a Reactive Society

When you hear the word “proactive” what is the first thing that comes to mind? Is it ‘taking initiative’, ‘being prepared’, ‘taking responsibility’ or something different? In his book, The 7 Habits of Highly Effective People,  the late Dr. Stephen Covey makes a point that proactivity is not merely taking initiative, but additionally it is the notion that as humans we must take responsibility for our own lives....

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Tayloe Marketing and Consulting is an Internet Marketing, Video Production, Website Design, Social Media Management, and Public Relations company servicing Venice, Sarasota, Tampa, Fort Myers, and the rest of Florida.

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Social Media Marketing 80-20 Rule

Social Media Marketing 80-20 Rule

Social Media Marketing 80-20 Rule Why it still matters to listen more than you talk, even on Social Media.

  Have you heard of the 80-20 Rule? There are many reasons to engage in social media if you are a business owner or a professional, and often times we forget or do not know of the basic rule of engagement. From having a place for potential prospects to find out more about your products or…

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Absolutely Terrifying Marketing

Absolutely Terrifying Marketing!

Growing up in the backwoods of Missouri, I was taught from a young…

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As a small business owner, you have probably desired to know how to reach your consumers. What are they thinking? Why did they choose your product, or a competitors, or decide to just not buy at all. Understanding your consumer’s behavior is not rocket science, but it is scientific.  The definition of consumer behavior is complex enough: “Consumer behavior is the study of the processes involved when individuals or groups select, purchase, use, or dispose of products, services, ideas, or experiences to satisfy needs and desires” (Solomon, 2009, p. 7). See more by clicking the link!