We Did It You Guys!

i'm so confused rn, can you explain the goncharov thing?? i get off tumblr for five minutes

(Edits closed as of 28 Nov.)

Lmaoooo

Nah I getchu. So this post has been circulating for like two years:

Link to post.

But yesterday, it had inspired someone to do this:

[Image ID: A screenshot of a Tumblr post by @beelzeebub with a white, brown-haired person wearing round shades as their icon. The post is a very convincing mock-up of a 1970’s mafioso film, with most of the details taken from the original shoe. The featured actors listed at the top are Al Pacino, Robert De Niro, Gene Hackman, and Harvey Keitel.
The title is riddled with bullet holes and reads in all caps:
[in black] MARTIN SCORSESE PRESENTS
[in red] GONCHAROV
[subtext, black] A FILM BY MAYYEO JWHJ O715
The quote off to the side is in red, and reads in all caps: WINTER COMES TO NAPLES.
The body of the poster features a pink gradient sky. On the right is a landscape of block apartments; to left is a far off shot of whar looks like Saint Basil’s Cathedral.
The main figure is a white man with slicked back brown hair and a trimmed mustache in an overcoat, holding a submachine gun (Robert De Niro). Around him, going clockwise, is a white man with short, unstyled hair and an eyepatch over his left eye (Harvey Keitel); a man with black hair and a black tuxedo holding an unidentified object (John Cazale); a white man with dark brown hair in a grey suit with red vest and tie, smoking (Al Pacino); a white man with a full brown mustache wearing a Soviet ushanka and a heavy grey coat, holding a handgun (Gene Hackman); and a blonde white woman (Cybil Shepherd) wearing a light grey fur coat and red lipstick. In front of the characters and bordering the bottom of the poster is a black line partially on fire, with an unidentifiable civilian car up in flames.
Below this is a quote reading, in all caps:
[In black]“THE GREATEST MAFIA MOVIE EVER MADE.”
[In red]A DOMENICO PROCACCI PRODUCTION
The film credits read as follows:
Robert De Niro as “Lo Straniero/Goncharov” Al Pacino as “Mario Ambrosini” Harvey Keitel as “Andrey ‘The Banker’ Daddano” Gene Hackman as “Valery Michailov” John Cazale as “Joseph 'Ice Pick Joe’ Morelli” and Cybil Shepherd as “Katya”
Written by MATTEO JWHJ0715 Produced by DOMENICO PROCACCI Directed by MARTIN SCORSESE Production Services by BEELZ
Below this fabricated and convincingly aged movie poster, the post reads:
Goncharov (1973) dir. Martin Scorsese
[In italics] “The greatsst mafia movie (n)ever made.” /End ID]

Link to post.

Next thing I knew there were fake Letterboxed reviews.

Goncharov moodboards. Really good ones.

[Image ID: A screenshot of a Tumblr post by user @fircyk with a statue head as their icon. The post reads:
“goncharov (1973) was just. ok let’s put robert de niro, cybill shepherd and al pacino in a fucked up murderous love triangle in italy. /End ID]

Link to post.

Meta analysis. So many fake meta essays. Disturbingly good ones. And of course the memes. (Edit: HAVE I SAID THIS SHIT IS DISTURBING)

As you can see, the myth just started to grow, characters and ships and tropes being added one after the other, almost bizzarely without contradiction, until there was enough of shape to the whole thing for people to start posting fanfic about it on AO3. "No beta we die like ice-pick Joe" is already a tag.

[Image ID: A screenshot of a Tumblr post by user @hanniecat922, featuring a white person with fluffy hair steepling their fingers. The post reads:
"Say what you want about Ice Pick Joe, but we stan a guy who:
1. Knows what he wants to do (stab ppl)
2. Knows how he wants to do it (with an ice pick).
Best character in Goncharov (1973) by far. Y'all can fight me about it.
The tags at the bottom read:
#goncharov1973 #goncharov (1973) #goncharov #john cazale /End ID]

Link to post.

It was hilarious in the beginning, but the way it's developed within less than a day, kind of like it's being willed into existence, is freaking me out a bit. We're toying with powers beyond our comprehension. 😂😂😂

[Image ID: A screenshot of a Tumblr post by user @grazdan with a swirling galaxy as their icon. The post starts with a faked news screenshot, supposedly panning down the (still very false) Goncharov (1973) movie poster. It is supposedly being broadcast live, with a breaking news title is cut off, partially reading:
"GONCHAROV II: KATYA’S REVENGE” IN …“
The time is 16:06. The scrolling news bar at the bottom reads:
"ELON MUSK FOUND DEAD IN A DUMPSTER AFTER PROCLAIMING HE WILL BUY TUMBLR.C …”
Below this fake “screenshot”, the post reads in all caps:
“OH MY GOD YOU GUYS SCORCESE IS FINALLY DOING IT AFTER 49 years!!!!!!” /End ID]

Link to post.

Of course, there could be an ulterior motive as well.

IMAGE 6
[Image ID: A screenshot of a Tumblr post by @notsolstice with a wailing ghost gremlin as their icon. The post reads:
“are we welcoming new users to this website by posting abput the 1973 hit martin scorsese presents goncharov the greatest mafia movie ever made or is that just a coincidence.”
The tags below read:
#gunshots are all fine and well but sometimes a bagpipe rehearsal works even better #that bagpipe’s name? goncharov (1973) #unreality
/End ID]

Link to post (tags mine).

Edit: guys, please tag these posts "unreality" so people with disassociation issues can filter them out (not this one, this is an explainer). <3

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Edit 2: Aparently the boots in the original post are actually referring to a movie called Gomorrah that came out in 2008, directed by Mateo Garrone, based on the Scampia Feud. And other people had also been making posts about the fake movie for a while before the poster took off.

found by @thepotch

[Image description: a sepia-toned, vintage looking movie poster.
<headline in bold black letters> "THE GREATEST MAFIA MOVIE EVER MADE."
<small font> – Stephen Schaefer, Boston Herald.
MARTIN SCORSESE PRESENTS
<huge font>GOMORRAH
<smaller impact font, names in red> A DOMENICO PROCACCI PRODUCTION + A FILM BY MATTEO GARRONE BASED ON THE BEST SELLING EXPOSÉ BY ROBERTO SAVIANO ABOUT THE NAPLES MAFIA
The poster is dominated by a man wearing only speedo and sneakers, carrying a large handgun, facing away from the viewer, walking into what seems like a stark, desert landscape, head bowed.
<In smaller text below, to the right side of the poster> OFFICIAL ENTRY
ITALY BEST FOREIGN LANGUAGE FILM ACADEMY AWARDS 2008
<beside that, encircled in a laurel wreath> WINNER GRAND PRIX CANNES FILM FESTIVAL 2008
<names in capitals in print worn almost too light to see>TONI SERVILLO, GIANFELICE IMPARATO, MARIA NAZIONALE, SALVATORE CATANTALUPO, GIGIO MORRA, SALVATORE ABRUZZESE, MARCO MACOR, CIRO PETRONE, CARMINE PATERNOSTER
IFC FILMS presents a FANDANGO production in collaboration with RAI CINEMA
<Smaller almost incipherable text lists credits for story, screenplay, director>
<bottom text>Produced with the support of Ministero per i beni culturali e ambientali – Departmente dello Specttacolo
Developed with the support of the Media Programme of the European Community
Based on the novel GOMORRAH by ROBERTO SAVIANO
Poblished in US by Farrar Straus & [unclear]
[tiny logos of the various studios involved]/End ID]

Edit 3: Explainer: why did those boots have this movie on them anyway?

Edit 4: Alt text added to all images courtesy of @valentineish ❤️

Edit 5: Turns out tumblr has done this kind of thing before. Nine years in this hell place and I had to have "Squiddles" and penis smp explained in the replies.

Edit 6: This post collects the Lore so far.

Edit 7: Lynda Carter (real one)/ earns more/ Tumblr cred.

Edit 8: Holy shit y'all we have the theme music. With sheet music. And it's on Spotify!

Edit 9: THERE IS A TRAILER WITH THE THEME MUSIC

----------------------------------------------

I made this post 18 hours after the movie poster went up. Closed edits 27 hours after first posting. So all of the above happened within 45 hours of the movie poster going up.

Edit 10: Google document live-compiling all the lore so far (Day 3)

Edit 11: Masterpost of Goncharov soundtracks (Day 3)

Edit 12: Entertainment news articles covering the Gonch-posting (real) (Contd from yday)

Edit 13: The music from the masterpost all compiled into a 31-minute original score with video edits on YouTube (edit: unfortunately taken down)

Edit 14: Staff's Goncharov art showcase for Tumblr Tuesday

As of closing on Day 3 there are 371 works in the AO3 tag.

-----

Updating with Day 3 shenanigans I missed yesterday:

Edit 15: Goncharov TV Tropes page

Edit 16: Ethics of Gonchposting

Important PSA 1 (how to reduce harm to Tumblr's neurodivergents)

Important PSA 2 (reality affirmation, anti-bullying)

Important PSA 3 (why you should stop trying to vandalise legit information sites)

Edit 17: Character lore from beezlebub whose poster they originated from

Edit 18: What we know about/ Director Matteo JWHJ0715 (#unreality)

Edit 19: Link to post with screenshotted and described NYT article (scroll down) and this golden exerpt from BuzzFeed: 💀

Screenshot of article reading: Tumblr user tsscat compiled a “Goncharov Lore Masterpost,” listing all the known theories and plot lines, which was edited to say “BUZZFEED DO NOT MINE THIS POST FOR CONTENT” at the top after BuzzFeed News requested to chat with them about it. So we’ll just link that here.

(alt text included)

End of Day 4 there are now 485 works in the Goncharov tag on AO3

----

Didn't get to update this on Day 5, so these are the Day 5 doings:

More trailers!

Trailer 1 (My favourite)

Trailer 2

Trailer 3

Trailer 4

I also just found out about the Goncharov Game Jam.

It appears this opened a day after after the meme took off.

Goncharov was first entered into Wikipedia between Day 4 and 5 (attempts to vandalise it with fake info don't count, incidentally – please knock that shit off) under List of Internet Phenomena. This was then expanded into its own Wikipedia page at the end of Day 5 because, according to the talk history: "the topic now meets the notability threshold for its own artice due to significant coverage in The New York Times and other sources cited." We're on Wikipedia, people!

And then we made The Guardian half a day later. So while the meme is definitely dying down to embers by now, it still stays winning.

YouTube channels with episodes on the meme:

InformOverlord (4:30)

Lessons in Meme Culture (2:43)

End of Day of 5 there were 511 works on AO3, and End of Day 6 (today) there are 556.

🚨BREAKING 🚨 from Martin Scorsese's daughter's TikTok (real actual)

tw: unreality:

We did it you guys!

Clarification: Francesca Scorcese asked her Dad about the meme and Martin played along. Please reblog this PSA to help Tumblr people with psychosis. Thanks.

Final edit: Day 8. Media reactions to Scorcese's TikTok (everyone from Forbes to Vulture). That one Tumblr user who said they'd do a screenplay if their post got notes has promised to shoot a single scene, but please don't be dicks just because you reblogged it; leave them alone until they get around to it themselves. As of end of Day 8 there are 609 works in the AO3 tag. I love all you lunatics. Peace! ❤️

BBC GHOSTS S5 GDRIVE

Here is the link to my google drive, with Ghosts s5!

Only episodes 1 & 4 are up so far, but 2 is going up as we speak and then the rest will follow.

Feel free to share this around, but if you use it, a reblog would be much appreciated so that other people can also use this!

802 notes View Post

benhartley

1 year ago

In 2023 we stay winning

“I’m like, ‘Okay, she’s a doll. She’s a plastic doll. She doesn’t have organs. If she doesn’t have organs, she doesn’t have reproductive organs. If she doesn’t have reproductive organs, would she even feel sexual desire?’ No, I don’t think she could,” Robbie said. “She is sexualized. But she should never be sexy. People can project sex onto her. Yes, she can wear a short skirt, but because it’s fun and pink. Not because she wanted you to see her butt.”

Margot Robbie said Ace Barbie Rights with her whole chest.

115K notes View Post

benhartley

7 months ago

It's time...we're edging the sleep

Link to the full pdf document HERE (includes links)

What This Is:

A collaborative, grassroots initiative for fans of Markiplier and The Edge of Sleep to promote the newly released TV show on Amazon Prime Video to raise awareness and generate attention that will drive supporters and casual viewers alike to watch the show.

Why This Exists:

Fans of the hit podcast and followers of Markiplier (Mark Fischbach) have been anticipating the TV adaptation for years since it was announced in 2021 and have been waiting to watch the show since then. However, after radio silence since nearly after filming completed, the long-awaited show is now being dropped on Amazon Prime early—before any official promotion starts.

Many fans disagree with the confusing treatment of an adaptation they have been wanting to watch for years, the haphazard amount of pre-release promotion for the show, and the increasingly high benchmarks of instant success placed on creative material, regardless of origin, that challenges the ability of new ideas and stories to thrive and grow.

This collection of suggested guiding materials is intended to serve as a starting point for fans and advocates in taking matters into our own hands and promoting the show we want to succeed, to open doors for future creative projects for all sorts of innovators, and to bring attention to the current challenging creative environment that stifles new projects before they have a chance to shine.

CRITICAL TAKEAWAY (if you read nothing else):

Stream The Edge of Sleep on Amazon Prime Video if you can and TALK ABOUT THE SHOW. Talk about it and anything else covered in this guide as much as you can, because every bit of chatter matters in allowing this project to succeed.

(More info on steps you can take to help under the page break, or check out the full doc linked above for everything!)

Most Important Steps To Take:

Stream The Edge of Sleep on Amazon Prime Video, as well as add it to your watchlist and like the show on the platform to enhance performance metrics.

The full pdf document has information later on detailing how to access Amazon Prime Video as well as information on low-cost pricing and deals for gaining access to Prime Video, and how to use “Watch Party” mode to stream with others.

You can “like” the show even if you don’t have Prime Video and just have a basic Amazon account! Even small metrics like this impact both the front and backend impressions viewed by corporate employees.

Use the hashtags #TheEdgeofSleep and #TheEdgeofSleeponPrime on social media sites where hashtags are applicable in sharing material about the show. Share or make anything you can—memes, art, discussions of the story, pictures, edits, or even just posts saying you’re watching the show. Truly, it all matters and helps!

It’s important to use both tags or at the very least, the second one indicating the streaming platform. It identifies WHAT the show is and WHERE to find it, which is helpful information for those stumbling across The Edge of Sleep for the first time. Additionally, using the name of the platform frequently attracts attention for Prime Video, which can reflect back positively on the show in the eyes of the company if The Edge of Sleep is the source of the discussion.

Although it can be laborious to type out “The Edge of Sleep” every time and thus impulse says to abbreviate in both discussion and hashtags to “TEOS/teos,” this can hinder effectiveness as it is not a recognizable acronym to non-fans and might impact the potential of the full “The Edge of Sleep” title to trend on any social platform.

Share the show with anyone and everyone you think would like it, offline and in person. A personal recommendation will always be more impactful than any ad—everyone is an “influencer” to someone! Also, be sure to rate the show or add it to your watchlist anywhere you can—including on Amazon Prime Video itself through the like function on the show page, as well as on third-party sites like IMDB or TV Guide.

Not sure how to recommend the show to someone? The brief synopsis, “fast facts,” and “pitch” suggestions in the HELPFUL REFERENCE section of the full pdf document might help, along with thoughts of enthusiasm for the show, original podcast, or any of Mark’s other projects mixed in!

Sites like IMDB allow you to rate shows and films for free, even if you haven’t gotten the chance to watch them yet.

Most Important Thing To Remember:

JUST HAVE FUN!!! This is about promoting the show we’ve waited for and want to succeed, opening the door for more projects we want to see, but also just about getting together as a community and making cool stuff!

Again, you can find all this info and more resources in the full Strategy doc linked here. Go forth and sleedge △

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benhartley

3 weeks ago